Cadbury often introduces new chocolate bars to its range, and the latest item to be launched by the British confectionary brand is the Twirl Breakaway. But many fans have compared the new product to one that already exists.
The popular social media account New Foods UK posted a photo of the new Twirl Breakaway on its Instagram page earlier this week.
It said: “Cadbury Twirl Breakaway Bars are now available at @bm_stores.”
Shoppers were quick to comment on the post, with many saying how the new product looked familiar.
One person wrote: “Isn’t this just a Time Out?”
However, some customers were looking forward to getting their hands on the product.
One person said: “Defo one to try.”
Another added: “Omg need.”
As well as the Twirl Breakaway, B&M and Cadbury have launched multiple new chocolate bars this year.
Last month, the discount retailer launched Cadbury bars never before seen in the UK.
These included the Cadbury Neopolitan – a three layered chocolate that had only previously been sold in Australia.